What information goes in my BIO section and why is it only 240 characters?

Your bio section is a very important part of your profile because it’s what customers see when deciding whether or not to book you. It’s limited to 240 characters because customers want a Cliffs Notes version of you, not a novel.

A great BIO should contain a few well-written sentences about yourself along with any relevant experience you have in the industry. You can even include brands you’ve represented.

Here’s an example of a solid BIO:

I have over 5 years experience working events with 100s of companies and premium brands – event management, brand ambassador, spokes-modeling, trade shows, VIP events. Jack Daniels, Disney, CES, SEMA.